p.i.n.k. tequila

Today our quest brings us to a new tequila that is scheduled to hit the market in the next 6 to 12 months. The p.i.n.k. Spirits Company out of New York, NY already sells a premium Vodka and they have plans to sell Rum, Tequila, Gin, White Whiskey, and Sake. The unique feature of p.i.n.k.'s premium spirits is that they are all infused with flavorless caffeine and guarana, two of the worlds most potent energy enhancing substances.
According to a press release posted online by The Earth Times, p.i.n.k. tequila is the world’s first 80 proof, ultra-premium, imported tequila made from 100%, all estate grown, Blue Weber Agave that is infused with caffeine and guarana. p.i.n.k. tequila is produced and bottled in Guadalajara, Mexico by La Cofradia, apparently one of the most prestigious tequila manufacturers.
The p.i.n.k. Spirits Company was founded in 2006 and is the world’s first producer of ultra-premium caffeine and guarana infused spirits. With no added sugar, color, or carbohydrates, p.i.n.k. spirits can be enjoyed straight or used to create any cocktail.
We look foward to trying this Tequila as soon as it hits the market so we can decide for ourselves if it is really a good combination. Anyone who knows anything about Tequila knows that distilled agave has its own energetic properties. The addition of guarana and cafine will likely take the tequila experience to a different level. Keep your eye out for p.i.n.k. Tequila and when you find it we would recommend fastening your seatbelt. It may take you for a ride!

la certeza & lunazul tequila brands part of joint venture

Tierra de Agaves, the Mexican spirits company founded by Francisco Beckmann and sons, former co-owner of Jose Cuervo is now involved in joint ownership of the Lunazul and La Certeza Tequila brands with Heaven Hills, a US family owned distillery. This venture combines Heaven Hill's global distribution network and marketing expertise with Tierra de Agaves' multi-generational focus on growing premium agave plants and producing the best 100% estate-grown Tequilas.
Heaven Hill is adding Lunazul and La Certeza to their leading spirits brands such as Christian Brothers Brandy, Evan Williams Bourbon, Hpnotiq and Pama Pomegranate Liqueur. Lunazul will be offered in both Blanco and Reposado varieties. La Certeza is an award-winning 100% Blue Weber Agave Tequila available in Blanco, Reposado and Anejo varieties.
Both Lunazul and La Certeza are estate-grown on the 3,500 acres of Blue Weber Agave that the Beckmann family and their past generations have controlled since 1758. They are then produced at state-of-the-art distillery completed in 2002 in Tequila, Mexico.

cabo wabo sold for $80 million!

Wow! 2007 was a very good year for Sammy Hagar and Cabo Wabo Tequila. The once lead singer for the rock group Van Halen was noted as having one of the top 20 paydays in 2007 by Forbes Magazine. Hagar was paid $80 million for 80% of the company by Gruppo Campari, the makers of Camparri and Skyy Vodka. 20% of Cabo Wabo is still owned by Hagar. Gruppo Campari has the option to buy the remaining 20% within the next 5 to 8 years. It looks like Sammy may see yet another pay day at some point in the near future.
In 1996 when Hagar left Van Halen he almost immediately invested in the creation of Cabo Wabo brand. He apparently came up with the name after watching a man "wobbling" down the beach in Cabo San Lucas.

distiller of the year:2007

According to a November issue of Wine Enthusiast Magazine, Casa Herradura is the 2007 distiller of the year. It is one of the oldest and most respected Tequila distilleries in all of Mexico. Herradura was founded by Ambrosio Rosales and Aurelio Lopez 138 years ago in Jalisco, the heart of Mexico’s Tequila region.
As featured in Wine Enthusiast, Tequila Herradura is 100-percent blue agave Tequila, carefully crafted using traditional methods, such as using clay ovens and fermenting the cooked agave hearts naturally with wild yeast. Tequila Herradura is all natural, estate grown and estate bottled. The distillery introduced the first Reposado Tequila in 1974, and later launched the first Extra Añejo, Seleccion Suprema.
In 1994, Casa Herradura released El Jimador Tequila to honor the men who harvest agave plants. Today, El Jimador is the No. 1 Tequila in Mexico.
Purchased in January 2007 by Brown-Forman of Louisville, Kentucky, a company that has the highest respect for quality and tradition, expect Casa Herradura to prosper despite the change in ownership

frida kahlo tequila

Today our quest brings us to an interesting yet controversial brand of tequila. Frida Kahlo Tequila. It was created by Isolda P. Kahlo, the niece of the influential Mexican painter. She is the founder of "The Frida Kahlo Corporation" who markets the brand. She also claims the right to license products using the artist’s name and image.
As you can see above the bottle design was done in a style that seems to capture Frida's true essence. Lorenzo Bustillos Galavis a 32 year old industrial designer originally from Caracas worked with JuanCo to artfully design the label. Unfortunately when we went to the JuanCo website it would not open any further than the front page.
The controversy around this issue was brought to our attention on a blog by Mark Vallen called "Art For A Change". Mark insists that we all boycott Frida Kahlo Tequila. He claims that "turning the Frida Kahlo legacy into a brand name tequila is the final straw when it comes to the "Fridamania" cult promoted by the unscrupulous capitalists the artist railed against her entire life".
Vallen's blog post goes on to argue his case by mentioning how art critic and author Raquel Tibol, who befriended Kahlo at the end of the artist’s life, displayed outrage over the painter’s niece exploiting the legacy of Kahlo. Tibol is quoted as saying "This is a dirty shame! Who gave them permission to use her name? Isolda has gone mad in her desire to make money from her family name. This time she’s stepped over the line, it’s a total lack of respect!"
Apparently Tibol’s criticism is well founded. In 1955, just a few years before his death, Diego Rivera established the Diego Rivera and Frida Kahlo Museums Trust, an institution run by the Banco De Mexico. The trust was created to hold the works, possessions, and homes of the two artists as a public treasure. It would appear the trust is the only organization authorized to legally give permission to use Kahlo’s name for commercial purposes, or as Tibol put it, "According to the will of Diego Rivera and the establishment of the Foundation, all profitable use of Frida Kahlo must go to the Foundation."
Isolda P. Kahlo and her Frida Kahlo Corporation are marketing lies when they equate Frida’s consumption of tequila with "her love for Mexico, her strength and her passion for life. Tequila, her favorite drink, accompanied her in the greatest moments of her life." The idea of the artist’s alcoholism being somehow romantic could not be further from the truth. It was not a sense of romanticism that led Kahlo to drink a bottle of tequila a day, but the debilitating pain she endured from the accident suffered in her youth. Add to that the grief she experienced with husband Diego, and it’s plain to see that drink was not so much a pleasure for Frida as it was an escape.
So..... We would encourage all of you to think carefully before buying and consuming a bottle of this tequila. It is our job to promote the conscious consumption of tequila, not to tell you what to do.
If you do choose to drink Frida Kahlo Tequila, please do it with reverence for Frida's art and her legacy. At the very least, raise a glass to her.
Salud Frida!

tequila sarabia

During our quest over the past few days we came accross Tequila Sarabia. One reason that we were inspired to write about this brand is the fact that it is quite obscure. After searching all over the web, we were amazed at how little information there is available.
Eduardo Sarabia is from Los Angeles, California and travels between the US, Berlin, Germany and Guadalajara, Mexico where he lives now. According to jameswagner.com he is reportedly "influenced by the intricate poetics of the black market and northern Mexican folklore. His current work creates romantic visual narratives in regards to illegal matter, fine arts and commerce".
Eduardo founded Tequila Sarabia in Guadalajara, Mexico. Since 2002, Sarabia had been researching the traditional distillation process of tequila and developed 3000 liters of his own brand. Made from 100% pure agave from the highlands of Jalisco, Tequila Sarabia offers 3 distinct types of premium tequila, Silver, Gold and Añejo. Each one is bottled in a unique hand made bottle that has a beautifully painted ceramic cap. Each bottle has a certificate of authenticity. In 2006, Eduardo Sarabia sent 300 liters to Berlin, Germany and opened Salon Aleman, a tequila bar/artist project. There did not seem to be very much information available about this project either.
We plan to continue our search for a bottle of Tequila Sarabia so we might see it and taste it for ourselves. If any of you out there know anything more about Eduardo's unique brand,, please let us know.

sotol hacienda de chihuahua

We recently tried a bottle of Sotol Hacienda de Chihuahua Plata. During the process of getting it open we couldnt avoid noticing that the cap was help in place by a leather string which was fastened to the bottle with a wax stamp. Beyond that we were amazed how it tasted exactly like premium tequila. Sotol comes from a wild Agavacea variety called Dasylirion. This is different than the 100%Blue Weber Agave that tequila is made from. The Sotol plants grow mainly in the Chihuahua region of mexico. The plata was quite smooth. We drank it with fresh lime juice as well as in margarita's. We were very impressed with the price once we tasted how good it was. Next time you are looking for a good value, look for Sotol Hacienda de Chihuahua.

Tres Jimadores rating: tres caballitos

eco-tequila: the right thing to do

Last week MSNBC ran an article by Jennifer Alsever that featured 4 Copas organic tequila. The focus of the article was on how drinking organic beverages can help all of us minimize our impact on the ecology of the planet.
Enrico Caruso, senior vice president of sales for 4 Copas Tequila says “Sip tequila and save the world". This is the motto of 4 Copas, the Newport Beach, Calif., maker of tequila that is certified organic by the U.S. Department of Agriculture. Caruso said 4 Copas uses no pesticides or chemicals in farming the agave plants used in its tequila and uses only organic yeast in fermentation".
Organic hard liquor is often priced higher than traditional bottles, (4 Copas sells its tequila for $42, $55 and $80 per bottle), and makers are eager to prove their worth. The $6 billion organic food industry is expected to grow 59% by 2012, according to Mintel Research. This sharp growth trend is bringing a lot of new focus and attention to brands like 4 Copas. The organic wine and beer markets have grown paralell to this trend during the last year. If estimates are correct, we could all see tremendous growth and opportunity during 2008.

tequila recipes for the holidays

Everyone out there knows all to well that with the holidays comes lots and lots of eating & drinking. Whether you are having guests to your home or going to be a guest at someone else's, it is always wise to have a good choice of liquor and plenty of delicious dessert to enjoy. Today we took some time to look around cyber space in search of recipes to share with all of you. If you ever google "tequila recipes" the first thing you will notice is the redundant cake and cookie recipes that are actually a stupid joke. They offer directions that suggest drinking a cup of tequila between each step "to be sure the tequila is still good". They then go on to mix up words as a way of symbolizing that you will be drunk by the time the recipe is complete.
Unfortunately, for any of us who really love tequila, this is the type of immaturity that has allowed the world at large to not respect tequila for its taste and heritage. In an effort to further our quest, we have found some recipes to share with you.
Good coffee is usually a very important part of the after dinner festivities. The photo above is "Mexican Coffee". We found a recipe for it on the Worldwide Gourmet website. Coffee, tequila and other excellent ingredients make this drink a coffee & tequila aficionado's dream.

If you like pie as much as we do, you will love this next one. It is "frozen margarita pie". We found this fun recipe on the myrecipes website. With ingredients like lime juice, blanco tequila, chocolate wafers and whipped cream, you cant go wrong.
The next one we would like to share with you is an exotic dish that we discovered on the Food Network website. It is called "Tequila Granita with Lychee and Yuzu Cream" Any time you pair tequila with lychee fruit, you are sure to impress your friends & family.
Last but not least, we found a simple yet delicious recipe for "Tequila and lime baked pineapple" on the Epicurious.com website. When we found this image the first word that came to mind was DELICIOUS!!!!
We invite you to visit all of the websites we have mentioned to view the full recipes. Eating & drinking things that are made using tequila is just another way for all of us to appreciate the qualities it posesses.
Happy Holidays from us to you. Enjoy!

tequila el mayor

El Mayor means "the greatest". Our quest has once again revealed another great bottle of Tequila. We recently had the opportunity to taste Tequila El Mayor Blanco. The bottle has a very nice natural shape that brought visions of the agave plant and rain droplets to mind. As is customary with tequila that is 100% Blue Weber Agave made in Mexico, each bottle of El Mayor comes with a label that tells you the batch number and bottle number. The Gonzales family has been distilling tequila for many years and has done an excellent job keeping their process balanced between traditions of yesterday and technology of today. We drank blanco from batch #246. It was in bottle #347. El Mayor has done an excellent job of integrating the batch label with the overall look of their brand. The anejo and the reposado bottles also have this signatue label. El Mayor's Blanco is unaged. It was quite smooth and crisp with flavor of the blue agave and hints of floral & pepper. Although it did not make it to the top of our list, we would recommend this bottle of blanco to anyone who is looking for a reasonably priced bottle of tequila that tastes good alone or in your favorite mixed drink.If you are interested in learning more about this brand or the Gonzales family distillery, go check out their nice website.

Tres Jimadores rating: tres caballitos.

corzo - sexy tequila!

During a recent trip to the liquor store we came across the sexiest bottle that we have ever met. After undressing it from the refined brown box- our intial impulse was validated by the chic, clear, rectangular bottle. It reminded us of a fine mens cologne bottle. The label is minimal yet bold, being offset and the spout brought visions of mod design to mind. We admired these qualities for an extended period and finally managed to open the stainless steel top and pour a few glasses. We were about to taste the blanco of all blancos.
Any of you who have ever had this tequila will most likely agree that it is one of the most tasteful tequilas made. It is incredibly smooth and refined. After a glass we were shocked to find that we were still drinking Blanco and not Anejo.
We were having a true tequila experience!
Corzo is not a brand to be taken lightly. Fabien Baron has created a masterpiece with this brand. He is a genius. If you have been waiting for tequila to rise to the next level, the time is now. Corzo also sells Reposado and Anejo.
On top of all that.... if you want to see an amazing website visit corzo.com right now!

Tres Jimadores rating: Cinco caballitos!